Meta Ads Management
We manage Meta Ads on Facebook and Instagram to reach people before they start searching. Creative is tested continuously, leads are qualified at the form, and every enquiry goes straight into a follow-up process.
Creative is the targeting
Meta's system finds the audience; the advert decides who stops scrolling. We produce several versions of each idea in video, image and copy, test them against each other, and move budget to what works.
Fewer, better leads
Instant forms make it easy to collect names that never answer the phone. We add qualifying questions, use WhatsApp click-to-chat where it suits the buyer, and judge campaigns by leads your team would call qualified.
Retargeting and follow-up
Most people do not enquire the first time. We retarget visitors and video viewers, and connect every lead to a CRM with instant notification, because a Meta lead contacted within minutes is far more likely to convert.
Lead ads that bring real enquiries
Meta lead forms let people enquire without leaving Facebook or Instagram, which is why they are cheap. They also attract casual sign-ups if they are set up carelessly. We write qualifying questions, send every lead straight to your CRM or WhatsApp, and follow up fast while the person still remembers you.
For C2W, this produced over 100 leads in three months at ₹50 to ₹60 each.
Creative that stops the scroll
On Meta, the advert itself does most of the targeting. We produce posters, reels, carousels and AI-assisted videos in Malayalam, English or Arabic, test several versions at once, and keep the ones that bring enquiries at the lowest cost.
A Trivandrum cloud kitchen we work with, Graze & Groove, now gets 10 to 20 orders a day with Meta Ads costing about ₹25 per result.
Targeting India and the GCC
We run campaigns for local audiences in Kerala and across India, and for Malayali and wider expatriate audiences in the UAE, Kuwait and Saudi Arabia. Each market gets its own budget, creative and reporting.
What is included
- Lead generation campaigns
- Conversion campaigns
- Instagram and Facebook Ads
- WhatsApp click-to-chat
- Retargeting
- Creative production and testing
- Pixel and Conversions API setup
Why Engage X
Most agencies stop at the lead. We also build what happens next: the CRM that records it, the follow-up that chases it and the dashboard that shows whether it turned into revenue.
- Marketing, sales and systems from one team
- Every lead tracked from first click to closed deal
- Reporting on revenue, not just reach
How we work
- DiscoverUnderstand the business
- DiagnoseFind the bottlenecks
- DesignPlan strategy and system
- DeployLaunch marketing and tools
- TrainTrain the people
- TrackMeasure everything
- OptimizeImprove continuously
- ScaleAutomate and expand
Questions, answered
Are Meta leads lower quality than Google leads?
They are earlier in their decision, so they need faster and more persistent follow-up. With qualifying questions and a proper process they convert well.
Do you produce the ad creative?
Yes. We plan, write and produce videos, images and copy, and refresh them as performance changes.
How much should I spend on Meta Ads?
Many local businesses start at around ₹500 a day and increase once the cost per lead is proven. Ad spend is paid directly to Meta, separate from our fee.
Why are my Meta leads not converting?
Usually because follow-up is slow or the form is too easy to fill in by accident. We add qualifying questions and set up instant follow-up, which typically lifts the share of leads that turn into conversations.
Get a free strategy consultation
Tell us about your business. We look at your leads, your follow-up and your numbers, and call you back within one working day with what we would fix first.
- Free 30-minute consultation
- Reply within one working day
- No obligation, no spam